THE #1 Laundry Business Blueprint
Train, standardize, and scale your laundry business with confidence.
From frontline attendants to multi-location owners, get the plug-and-play systems, toolkits, and certified training you need to eliminate operational chaos and drive profitability.
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Running a laundry business without a system is an expensive gamble
Owners & Business
Investors
Stuck training your team forever means you hit a growth ceiling — and stay locked out of high-margin services like smoke or mold remediation.
Result: A hard operational ceiling and zero access to high-margin revenue.
Frontline Attendants & New Hires
When rookies guess through sorting and folding, customers pay the price — in mistakes, refunds, and lost trust.
Result: Constant profit leaks through refunds and broken customer trust.
Shift Leaders & Managers
Manually training every rookie costs 2–3 manager days each. Without automated SOPs, managers babysit instead of optimizing throughput.
Result: High-paid managers trapped in manual labor instead of driving store results.
Gig & Home
Operators
No storefront doesn't mean no standards — without a certified system, it's hard to charge premium prices or stand out.
Result: An unprofessional reputation that competes on price instead of quality.
Losing just one customer costs $7,800+ in lifetime revenue.
Stop losing money on operational chaos — see how we guarantee your ROI.
Build a world-class laundry business with the #1 operating system
Certified training that
runs itself
Automated, step-by-step lessons turn rookies into certified launderers in under 2 hours, no manager babysitting required.
High-margin services, unlocked
Get your team certified on specialty laundry items like smoke, mold, and elder-care protocols competitors that can't touch.
Plug-and-play SOPs
& HR tools
Skip writing your own processes. Get ready-to-use SOPs, HR toolkits, and standard operating procedures built to run your business from Day 1.
Direct access to
industry experts
Book 1-on-1 consultations or join the Owner Mastermind for hands-on guidance covering operational excellence and growth strategies.
Proud CLA Business Solutions Partner
Estimated Benefit Value
Using the Levels 100 and 200 new-hire bundle at $499
Manager training time saved
$275Reduced rework and errors
$500One customer retained
$7,800Total measurable benefit
$8,575+Your investment: $499
- estimated ROI: 1,618%+
Powering Success Alongside Industry Leaders
Courses
The 4 core levels of our certification system
Training is the foundation. Here's what's inside the core certification system.
Level 100
Discover the foundational mechanics of well-organized, professional laundry production. Step-by-step mastery of tagging, sorting, pretreating, washing, drying, folding, and delivering.
Available in English and Spanish
For: Everyone.
$299
Level 200
Concrete insights into building a highly efficient, fast-paced operational workflow. Choosing the right laundry products, maximizing machine utility, strategic outsourcing, and increasing daily production pace.
Available in English and Spanish
For: Everyone.
$299
popular
Level 300
Advanced strategies for resolving the complex, real-world production issues that cause customer complaints. Perfecting whiter whites, professional packaging and linen bundling, rapid folding techniques, and managing damage compensation.
For: Attendants working their own shift, team leads & managers.
$299
Level 400
Strategic education designed to maximize store profitability, manage costs, and scale market reach. Launching higher-margin optional services, optimizing production costs, tracking metrics, and executing effective marketing.
For: General managers and owners
$299
Save up to 25% with our
Level Bundles
Ready to get started? Save 25% by bundling levels together instead of buying them one at a time. Choose the New Hire Track for frontline basics or the full Business of Laundry Track for owners
Explore All-Level Bundles
Explore the training features
8-minute lessons. Certified in an hour.
Short, mobile-optimized videos your staff can complete on the job - no classroom, no downtime.
Quizzes & Certificates
Testing at the end of every lesson locks in knowledge, awarding a professional certificate upon level completion.
Quick Reference Guides
Printable, handy on-the-job sheets to reinforce processes and prevent real-time mistakes.
Select the growth track that fits your business
From single-course testing to fully managed enterprise solutions, choose the exact tier you need to eliminate operational chaos and protect your bottom line.
À La Carte
Testing the system or training a single frontline employee.
Levels 1–3 bundle -
$ 179All 4 levels bundle -
$ 225Monthly subscription
Active businesses looking for automated, continuous staff onboarding.
plus $299 one-time setup fee
Save 2 months with annual billing.
Specialty Library
The Specialty Learning Library: Where the Real Money is Made
Once your team is masterfully handling daily production, use our library to train them on high-ticket, specialized cleaning services that competitors can’t touch.
Unlock unlimited access to the full Specialty Library for just $10/mo.
Business Growth
Training gets your team certified.
This is how you grow the business around them.
Toolkits, templates, and direct access to operators who've already scaled — everything you need to open strong, run smart, and grow past Day 1.
The tools and templates to run the business, not just the counter.
Skip the blank page — get ready-to-use playbooks, templates, and checklists built specifically for laundromats.
Grand Opening Toolkit
Everything you need to plan, promote, and execute a successful grand opening — customizable templates and resources, all in one place.
Operations Toolkit
Your complete library of customizable templates and checklists for building and running a successful laundromat, day to day. Each resource is a view-only master file — just make your own copy to edit and customize for your business.
New Owner Virtual Mastermind
A 6-week live cohort for new and soon-to-open owners, capped at 15 people. Cover pricing, hiring, operations, brand & marketing, your grand opening, and building community engagement — alongside a small group tackling the same launch.
Starts October 1 — space is limited to 15
Need direct, 1-on-1 guidance from an industry expert?
Book a direct consultation or join an exclusive mastermind to solve your specific business challenges fast.
Jamie Sewell — Brand, Marketing & New Owner Operations
Marketing strategy, brand positioning, staffing, and operations guidance from the owner of Laundry University and Clean Vibes Laundry Co.
Ross Dodds — Scaling, Compliance & PUD
Multi-store scaling, commercial facility operations, pickup & delivery, and California compliance — from an owner who's grown past a dozen locations.
More Coaches Coming Soon!
We're adding more specialists to Coach on Call — check back soon.
Custom Training Hub Setup
Want your team training under your own name? Get a fully branded hub with your business's welcome content, SOPs, and handbooks layered right alongside LU certifications — so it feels like your platform, not ours. Starts at just $199/mo.
Learn More
Which training option is right for you?
Start with an individual Laundry University course.
Install the Custom
Training Hub.
The #1 Partnership program built exclusively for equipment distributors and service providers
Most distributors stop at equipment. Partner with Laundry University and you give your clients something no one else does - a fully trained team and a more profitable business. That's the kind of value that builds loyalty nothing can replace.
Schedule a Partnership ConsultationSet Your Clients Up for Long Term Success
When your clients are equipped from Day 1, they avoid the costly mistakes that sink new operators. A store that runs hits the ground running establishes momentum and scales faster than stores without proper systems.
The Complete WDF Curriculum
Every level of wash-dry-fold production, tagging and sorting through folding and delivery, ready to hand to any client the moment they sign. No need to build your own training materials or rely on inconsistent word-of-mouth onboarding.
10 Business Development Courses
Beyond production basics, your clients get real operational training: cost management, marketing, specialty services, and growth strategy. The kind of education that turns a struggling storefront into a repeat customer for your equipment and service lines.
Fully managed. Custom branded.
Offer training under your own company name with zero lift on your end. We handle hosting, updates, and support behind the scenes, so it looks like your program from the first login.
Laundry University completely transformed the way we train new hires! This has cut our training costs by more than half. LU is the perfect solution for getting team members up to speed quickly without overwhelming managers. It’s fast, effective, and an absolute must for any laundromat.
Proper training is crucial to successful laundromat operations — especially when it comes to processing wash-dry-fold and commercial account laundry. Laundry University offers expert training through any easy to use platform that will set you and your team up for success. CLA is proud to partner with Laundry University as part of its mission as the preeminent resource for laundry professionals.
Laundry University transformed my wash-dry-fold business! The practical training and step-by-step processes streamlined my operations, improved customer experience, and boosted my confidence—without even owning a laundromat.
Built by Operators, for Operators
Laundry University wasn’t created in a corporate boardroom. It was forged in the daily chaos of a high-volume laundromat to solve the exact training problems you are facing today.
Laundry University was created by Colleen Unema, a longtime educator whose second act in life was laundry. She founded Brio Laundry - the premier laundromat in Bellingham, Washington -and quickly ran into a massive pain every owner knows by heart: the endless, exhausting cycle of hiring and training employees.
Colleen realized that if she was ever going to get out of the daily training loop and focus on actually growing her business, she needed a bulletproof system that could onboard new hires quickly and autonomously. What started as a set of physical "Q-Tip" binders filled with precise processes and procedures eventually evolved into the powerful digital curriculum we know today.
Expanding the Vision Worldwide
In 2026, Laundry University was acquired by laundry industry veteran Jamie Sewell. Jamie’s vision is to expand and amplify what Colleen built, integrating modern interactivity and community features to make Laundry University the absolute #1 training destination for laundry professionals worldwide.
Today, we bridge the gap between traditional operations and modern scaling, helping owners, attendants, and enterprise distributors build stronger, more profitable, and highly standardized businesses.
Everything you need to know.
Which training option is right for me?
If you’re opening or operating a laundromat or laundry business with employees, the Custom Training Hub is usually the best place to start. It gives your team one consistent training and onboarding system that you can use with every new hire.
Training only yourself or running a solo/home-based laundry business? À la carte courses may be a better fit. Industry partners, distributors, and service providers can also ask us about our Exclusive Enterprise Program.
I don’t own a laundromat. Is Laundry University still for me?
Absolutely. Laundry University was originally created to support home-based and independent laundry processors, too. If you process laundry professionally — whether from home, a laundromat, or someone else’s facility — our training can help you build consistent professional processes and standards.
How long does each course take?
Each level takes about one hour to complete. Most lessons are eight minutes or less, so employees can make progress during a break or slower period without being pulled off the floor for hours at a time.
Can my team watch the lessons on their phones?
Yes. Lessons work on any internet-connected device. A computer or tablet provides a larger screen, but employees can absolutely complete their training from a phone.
Is the training available in Spanish?
Yes. Levels 100 and 200 — the core production training most frontline employees need — are available in both English and Spanish.
What is the Specialty Learning Library?
The Specialty Learning Library is where you go beyond the core certification. It includes about 30 courses covering both business training and specialty wash-dry-fold topics, helping you improve how you process specialized laundry and how you run and grow your business.
What is the Custom Training Hub?
The Custom Training Hub is a branded training platform built for your business. It can combine Laundry University certification with your own SOPs, handbooks, videos, checklists, welcome content, and employee resources — giving every new hire one consistent place to learn how your business operates.
Will this program really work?
Laundry University is built around demonstrated learning. We show the work step by step, explain the why, and reinforce it with short lessons and quizzes. This gives employees a clear professional standard to follow and gives managers something concrete to coach back to — making the fundamentals easier to understand, remember, and apply consistently.
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The Laundry University Podcast
Coming soon to your favorite platform.
THE #1 LAUNDRY BUSINESS BLUEPRINT
Stay ahead in the laundry industry.
One lost wash-dry-fold customer costs $7,800+ in lifetime revenue. Laundry University turns any new hire into a certified professional in two hours, and gives you the systems to run the rest of the business.